Category Archives: Business

An Entrepreneur’s Toolkit Guide

Are you working on the next billion dollar idea? Like all good things in life, it’s going to take blood, sweat, and determination to bring that brilliant idea to life. Luckily, there’s no better time to start a new venture and there is a community of providers waiting to help you build.

All successful entrepreneurs have a list of invaluable partners and can’t live without tools that help them get the job done. Whether it’s branding and design, SEO, credit card processing, or communications, tools are essential to every great company success and we’ve created a handy infographic to guide you in your journey.

As entrepreneurs ourselves, we put together a list of the best of the best outlining the right tools for operations, finance, branding, and beyond.

Not long ago, our journey started by choosing the right name. Crowdsourcing through crowdSPRING harnessed the power of creatives from around the world to make the process seamless. The name HeroPay reflected our values and helped defined our principles.

Next, we needed a nifty logo to match our brand, with 99designs we were able to choose from many well-crafted logos.

Now as a full-fledged company, our operations depend on great companies like Google, Slack, and Amazon to be able to communicate, store data, and keep our website humming.

PR and Marketing are made a synch with social media and content marketing tools to amplify your message around the web.

And there’s more. These are the companies and tools that have built large followings of loyal users and helped many companies along the way.


The State of Software Engineering: Salaries, Programming Languages, Technologies

According to the survey by O’Reilly, technologies such as Javascript, HTML, CSS, Python, Bash and Java have marked the year 2016 as most widely used programming languages. At the same time, Java alongside PHP and C/C++ were still used by programmers, but not so frequently as before.

The top paying technologies in 2016 according to StackOverflow were F#, Dart, Cassandra, Spark, Hadoop, Clojure, Scala, Salesforce, Redis, Go, Cloud (AWS, Azure, GAE, etc). The most trending technologies were React, Spark, Swift, Cassandra, Raspberry Pi, Node.js, Cloud and Python.

The highest salaries software engineers received in the US, Switzerland and Japan. Also developers in Northern and Western Europe tend to have higher salaries than their colleagues in Eastern European countries.

Finally, programmers got higher salaries with cloud-related technologies and such languages as Swift, Go, Scala and Python, which the majority of software development community is eager to learn within 1-2 years.

Source: Adoriasoft LLC

Adoriasoft LLC custom software development company is a highly qualified, energetic team of experts driven by a mutual desire to deliver the best. It offers top full-cycle services: Research and Estimation, Requirements definition, Architecting, Prototyping, Development, UI/UX design, QA, Support and Updates, IT Consulting.

Breaking down the Business Model of Your Favourite Taxi App – Uber

The word cab or taxi has now become synonymous with the word Uber. People around the globe don’t call a cab anymore, they call an Uber. Whether you are getting late for the airport or need a ride home from a pub after getting hammered, Uber has always got your back.

From being just another start-up to becoming the organization that covers half the globe, Uber has sure come a long way. You might be surprised to know that the taxi company is currently worth $62.5 billion, which is more than the net worth of global automobile giants like BMW, Ford and General Motors. And that too, even without owning any vehicle of its own. Intriguing. Right? So, now you must be wondering how Uber operates so many taxis without actually owning any of them.

Let us try to break it down for you. Uber is a mobile application that connects passengers with drivers for hire. The catch is that Uber drivers are not just drivers. 61% of Uber drivers have full time or part time careers outside of Uber. Some of them are professional football players, university presidents, musicians, firefighters, actors, high school teachers, designers and even military personnel. Also, approximately 20% of Uber drivers in the United States of America are women and Uber has pledged to have at least a million female drivers by 2020.

It is extremely easy to become an Uber driver and people can do it in their free time for earning a little extra cash, considering the fact that Uber keeps only 20% earnings of a ride and gives the rest to its driver/partners. In order to be an Uber driver, all you need is a registered car and you’re set. Every month approximately 50,000 new drivers sign up with Uber.

To know more awesome facts about this taxi giant, check out the fun and infographic developed by Unboxing Deals.

Uber Story

Made with Love by Unboxing Deals

Why Business Intelligence Is Essential

Knowledge is the new frontier and those ahead of the game are the true leaders in the world today. Data is a precious commodity. Information collection and analyzation is pivotal in creating new workflows and assessing competitors. In the Information Age, creating best practices on how to create, manage, and disperse information is the key to running a successful business.

However, gathering, analyzing, and sharing information can be difficult, given that there are so many sources of it, particularly on the internet. Anyone can Google themselves and get results from Facebook, Twitter, LinkedIn, YouTube, and many others. The amount of information stored on the internet about any particular subject can be astounding. True business intelligence comes to those who are able to discern the wheat from the chaff and use it to their advantage.

When given raw data, some discard it without a second thought while others look deeper into trends and patterns that can be capitalized on. The ways this raw data can be applied are about as diverse as the information, itself. For example, gathering data on how many people visit your company website and where they are from might come across as something mundane but it could tell you exactly where, how, and when your next marketing campaign should start and end.

The bottom line for every business out there is the return on investment because collecting this data is an investment in time and manpower and many may scoff at its efficacy. By using several channels to gather information, you secure a greater advantage over your competition and set up your company for future success.

Business Intelligence[SOURCE: Boston University Online]

7 Tried and Tested Ways Web-Based Businesses Can Improve Conversion

This infographic highlights some of the most important ways to improve conversions on your website or online business. These include the following.

Introducing clues that makes user-experience less of a hassle and a lot easier for the would-be customer or client.  Believe it or not, including statements such as “We take your privacy seriously”, for example, on online forms could go a long way in increasing your conversion rate through trust building.

Use tweets and client testimonials to give you a competitive advantage over others. When you consider the increasing rates of competition amongst businesses, “every little helps”.

Make use of various marketing strategies to lure users. By being creative, you can start to think outside the box. This could be quite difficult considering the wide availability of information on the Internet that tends to encourage people to take the same action. However, you can stand out from the crowd by doing something a little different.

Show clients that you are ready not only ready to deliver but to do so promptly. Time is money and most customers what to know if your business offers flexibility and timely delivery.

When it comes to pricing, remain competitive and within reason both to yourself and the client. There is no need to make a loss as long as you keep your edge.

Contribute to the society or your immediate community. For example, this could come in the form of donating a percentage of your sales to charitable organisations and making this public.

Ensure that you use context branding to reveal how your business closely relates to client needs. For example, this could come in the shape of related certifications that are displayed on your website or reputable video testimonials that are readily available on your site.

By carefully adhering to these guidelines you will be well on your way to improving conversions and visitor engagement on your website. Read on.